The Power Loom Principle

We’ve mistaken where progress really comes from. It’s not the invention—it’s the reinvention of work.

We’re pouring billions into AI, automation, and other “hero” technologies, hoping for a productivity miracle. But the real source of past leaps wasn’t the tech itself. It was how we reorganised work around it. In my latest Substack post, The Power Loom Principle, I explore how this blind spot is stalling growth—and what we must do to reignite it.

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The Mirage of Frictionless Commerce

Apparently “the checkout page is dead.” VISA, it seems, wants to make commerce ambient. Shopping, in this vision, becomes so seamless that it vanishes into the background. You see something. You want it. You get it. No friction. No steps. No checkout.

This kind of story is seductive. It flatters our bias toward convenience, efficiency, and the steady technological flattening of human effort. But it also misreads the system it claims to transform.

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Eye of the Master

There’s no shortage of books about artificial intelligence right now. Most fall into one of two camps: breathless optimism or existential dread. The Eye of the Master is something else entirely—a rare and rigorous exploration of how we got here.

This is one of the most illuminating books I’ve read on the current wave of AI. Pasquinelli doesn’t waste time on hype or speculation. Instead, he takes us back to the intellectual roots of machine learning—tracing how ideas from neuroscience, cybernetics, psychometrics, and even art history quietly shaped the architecture of neural networks and the metaphors we use to describe them.

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Book Updates Moving to Substack

For those following my book-related posts, I’m making a slight change to how I share this work. To better organise this expanding body of work, I’ve recently launched a Substack newsletter where I’ll be sharing book excerpts, work-in-progress concepts, and applications of the analytical framework I’m developing.

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