I have a new post up on the Deloitte Strategy blog, which I wrote with Richard Millar. Platforms are all the rage. In the modern […]
Continue readingTag: strategy
Observe, Orient, Decide, Act
It seems that I’ve shared this with four or five different groups of people over the last couple of weeks, so I thought it worthwhile […]
Continue readingYou don’t need a social media strategy
Social media has entered the mainstream and the consultants and gurus are out there telling everyone that they absolutely must have a social media strategy. […]
Continue reading